Joanna Collins, 49, from Pinellas County, Florida, requires a living kidney donor due to Alport syndrome — a rare genetic kidney disease. Kidney function declined to 12% (typical 80% for her age). Over 40 family members and friends tested without success. Being adopted, biological donor pool is limited. Community launched "Hero 4 Jo" campaign with billboards, flyers, social media, and mobile advertising. Donating does not affect life expectancy; all medical costs covered. Contact: 844-HERO4JO (844-437-6456); livingkidneydonor@tgh.org; www.hero4jo.com.
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